ABOUT THE PROJECT /
Encore Cafe is a neighbourhood dessert café nestled in Taman Desa, Kuala Lumpur. With over 11 years of serving the local community, Encore has built a quiet reputation for its quality desserts and comforting food. However, in recent years, the café has faced increasing challenges in keeping up with evolving trends and standing out on social media. Despite their long-standing presence, many still remain unaware of what they offer.
We stepped in to help reset the brand—refreshing their identity and repositioning Encore Café to resonate with today’s audience, both visually and digitally.
